Value Proposition Development & Packaging (pre-post covid)

  • The webinar examined the development of value propositions (VPs), types of value propositions, using VPs for investor outreach and awareness creation. The course will cover key elements of devising IPA’s VP development strategies to be applied during and in the recovery phase of COVID 19.
  • Key topics covered during this course:o Value proposition development Importance and types
    • VP awareness
    • National, Regional, Sectoral and SEZ VPs
    • Investor outreach
    • Using of VPs by Embassies & diplomats
    • Interim strategies to apply during COVID-19 recovery

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